Letter of Apology


Explain why you are apologising, give reasons for your behaviour, express regret for the damage/inconvenience/offence which has been caused and promise not to let it happen again or to make up for what you've done, as appropriate.


I am writing to apologise/l sincerely apologise for (not) (+ -ing) / for the fact that (+ clause)

I'm so/really sorry (not) to have (+ p. part.)

I (do) hope you will forgive me for (not) (+ -ing)

I assure you that it/this will never happen again.



Dear Ms. Jones


On behalf of ABC Office Equipment, I extend our sincerest apologies for the bad experience you had with our sales associate, James. I understand that James made unprofessional remarks when you visited our storefront to inquire about a new copier. You came to us in search of information, and instead were subjected to a pushy salesperson.

At ABC, it is our goal to help you make an informed purchase decision without having to deal with aggressive sales tactics. James is a new employee that I have been training. I take full responsibility for his behaviour. He has received a written reprimand and will be shadowing one of our senior sales associates until he has a better understanding of the ABC Office Equipment approach to customer service.

I am grateful that you brought this issue to my attention and I ask your forgiveness. I have included a voucher for 20 percent off your next purchase in our store as a thank-you, should you decide to give us a second chance. We hope to see you again soon!

Kind regards,

Tim Parse

Managing Director



5868 Maple Wood Street
Fairfield, PA 37626

November 29, 2004

Mr. Joseph Bicman
358 Noncook Road
John's Town, PA 57323

Dear Mr. Bicman

I apologize for the mix-up of order #: 26429782. We have just implemented a new packaging system that still has a few bugs to be worked out, but we did fix your order and sent it out this morning. For your trouble, we have enclosed a $25 gift certificate which can be used at any of our stores. Once again I would like to apologize for the mix-up in your order and any inconveniences this may have caused you.



Scott Mahoney
Customer Service Manager